Toy Fair 2015

WBG-ToyFairI know I am a little late to the party when it comes to Toy Fair reviews, but here we go. I am going to share with you the offerings from Hasbro and Lego.

Many new fun offerings from these companies, from Star Wars, Transformers, Elves, Friends, Batman, Justice league and more.

Let’s start with Lego, here are their offerings:

Themed Building (Ages 5+)
LEGO City puts a build-and-play spotlight on real-life heroes, packed with detailed models, exciting missions and humorous characters. Thirty new sets cater to a variety of interests, anchored by five new subthemes: Demolition, Swamp Police, Space Port, Town Transport and Sea Exploration. Sets range from $6.99 to $189.99.
LEGO Friends offers realistic building paired with richly detailed elements and role play centered on the adventures of five girls who reside in Heartlake City. Twenty-one new building sets in new Vet Clinic, Tourism and Pop Star subthemes, such as Vet Ambulance, Air Balloon and Recording Studio are complemented by digital and television content that will be introduced throughout the year. Sets range from $4.99 to $59.99.
The iconic LEGO Pirates theme is back for 2015 with five new sets offering children story starters with immense role-play value through sets like Skull Island, Soldiers Fortress and Pirate Ship depicting classic scenes of buried treasure and sword fights. Sets range from $12.99 to $99.99.
LEGO Speed Champions lets builders create some of the fastest and most popular supercars in the world, such as the McLaren P1, Porsche 918 Spyder and Ferrari LaFerrari. Sets range from $14.99 to $99.99.
Everyone’s favorite Master Builders are back from the Critics’ Choice Movie Awards winner for Best Animated Feature, “The LEGO Movie,” with three new sets that let fans recreate their favorite scenes, including Batman™ & Super Angry Kitty Attack, Double-Decker Couch and Bad Cop Car Chase, range from $9.99 to $29.99.
New LEGO Elves introduces builders to Emily, who needs the help of magical elves to return home after she is unexpectedly transported to their world. Eight sets, with accompanying digital content throughout the year, offer older builders fantasy role-play and story starters including Farran and the Crystal Hollow, Elves’ Treetop Hideaway and Pegasus Sleigh, ranging from $9.99 to $79.99.
LEGO Legends of CHIMA™ based on an action-packed competition between animal tribes to obtain the power of CHI as told through a hit television series on Cartoon Network adds 12 new sets to continue the legend, including Tribe Packs, Tormak’s Shadow Blazer and Mammoth Ice Fortress. Sets range from $9.99 to $79.99.
The LEGO Ninjago™ saga continues with new television episodes on Cartoon Network and 22 new building sets loaded with features and functions to provide hours of building and role play fun. New Airjitzu action toys send LEGO minifigures airborne and are perfect additions to larger sets such as Titanium Dragon, Ninja Mobile Base and Lava Pit Battle. Sets range from $6.99 to $129.99.
LEGO Ultra Agents return to hunt down a super villain before he destroys Astor City. An app merges physical and digital LEGO play, optimized by a new AppBrick that can be built into models. Eight new sets, including Invisible Gold Getaway, Agent Stealth Patrol and UltraCopter vs. AntiMatter, offer older children a challenging build and rich storyline. Sets range from $9.99 to $99.99.
Licensed Building – The Walt Disney Company (Ages 5+)
Four new LEGO brand Disney Princess sets encourage children to build with timeless characters like Ariel and Jasmine or new favorites Elsa and Anna found in Elsa’s Ice Castle. Sets range from $12.99 to $54.99.
LEGO Super Heroes: MARVEL™ brings characters from comic books and new movie releases to LEGO brick form, including sets corresponding with Marvel’s Avengers: Age of Ultron and Marvel’s Ant-Man. Sets range from $12.99 to $119.99.
LEGO Star Wars™ welcomes 32 new sets in 2015 to the best-selling building collection, inspired by classic Star Wars films, the animated television series Star Wars Rebels and new scenes from the much anticipated Star Wars: The Force Awakens. Sets range from $9.99 to $149.99.



Additionally, a new line of constructible figures for ages 6+
featuring iconic Star Wars characters provide a different kind of building experience and new play possibilities. Sets range from $19.99 to $34.99.
Licensed Building (Ages 5+)
LEGO Super Heroes: DC UNIVERSE™ introduces two new Batman™ and five Justice League™ sets, all of which have a new super jumper element for added play value.
New LEGO Scooby Doo™ lets children build and solve mysteries with Scooby and the Gang in five sets available in August featuring a Haunted Lighthouse, Mystery Mansion, the Mystery Machine and more ranging from $14.99 to $89.99.
LEGO Jurassic World™ brings key scenes from the Jurassic World film, premiering June 12, to life in LEGO bricks. Six sets will be available in May, ranging from $19.99 to $129.99.
New LEGO Minecraft translates the creative possibilities of the hit virtual game to the realm of physical play. Ten sets feature key moments and worlds from the game and include iconic characters and items true to the game’s universe. Six sets are available now, with four new sets releasing in August: Zombie Spawner, Snow Biome, Stronghold and The Nether ($79.99). Sets range from $19.99 to $109.99.
Constraction (Ages 6+)
LEGO BIONICLE®, the original constructible action figure line, returns with a re-imagined story of six heroes who rise to defeat evil on the mystical island of Okoto by using the island’s ancient power masks to save its population. Eighteen new sets ranging from $9.99 to $29.99 bring to life characters new and old, including six Toa: Gali, Pohatu, Lewa, Onua, Kopaka and Tahu.
Collectibles (Ages 5+)
LEGO Minifigures™ allow LEGO fans to collect and build their own minifigure population with 48 never-before-seen LEGO Minifigures debuting in three waves of 16 figures each. Series 13 debuts in January, a second series of The Simpsons™ launch in May and the first-ever holiday minifigure series arrives in September with the Halloween-themed Series 14. Sets are $3.99 each.
LEGO Architecture celebrates the past, present and future of architecture through the medium of the LEGO brick. Each set contains a book featuring step-by-step building instructions along with history, information and photos of the world’s most iconic structures. The Lincoln Memorial ($29.99) and other landmarks will launch.
Through the online LEGO Ideas community, fans are invited to propose their original LEGO designs to become new LEGO sets and then vote for their favorites. Each year, several submissions are approved, produced and sold as official LEGO sets. Available now, LEGO Birds ($44.99), features detailed models of a hummingbird, blue jay and robin. Additional items will launch throughout the year based on The Big Bang Theory, Wall-E and Doctor Who.
LEGO Exclusives are designed with older, skilled builders in mind and are available through and LEGO Stores. Among the 2015 items are LEGO Creator Expert Detective’s Office ($159.99) and a new LEGO Star Wars Slave I™ ($199.99).



Now like usual, Hasbro came out in force.

First is their Jurassic World offerings


Next their Marvel offerings:


Next is the 2015 Transformers Line:


And lastly the Star Wars offerings: